WeMen was founded in 2005. The founding concepts behind WeMen and WestEast believe that men of the 21st century are more than happy to communicate their lifestyles. The magazine focuses on industry visionaries who communicate their tastes, thoughts and lifestyle perspectives. Following the success of WestEast Magazine, the group achieved limitless innovation and interaction pulling talents from all over the world together, including the aspects of photography, design, fashion, entertainment and media, therefore creating a unique attitude, high quality editorial and innovative concept for print media.